Property marketing video for commercial listings in Leeds produces footage that portals, social media, and brochures can use directly. It covers the interior and exterior of the property, often with aerial drone footage, and is edited down to a full-length cut for detailed viewers and a short social cut for platforms like LinkedIn and Instagram. Listings with video receive 73% more views than those without.
What property marketing video covers
A standard commercial property videography package in Leeds includes several formats, which can be booked together or individually.
Cinematic walkthrough is the main deliverable. A gimbal-stabilised camera moves through the property at a pace that lets viewers absorb the space rather than just pass through it. Interior shots show the floor plate, ceiling height, natural light, and finish. The edit runs to 2-4 minutes and is delivered in 4K for portal uploads and brochures.
Social cuts are short versions of the same footage, cut to 30-60 seconds and formatted for vertical and square platforms. LinkedIn and Instagram reach a different audience than Rightmove or CoStar — the social cut is built for that format, not for the portal version reposted at the wrong ratio.
Aerial drone footage shows the site from above: its footprint, access routes, proximity to road junctions, and surrounding location. For commercial property, where a tenant's logistics or client-facing address matters, aerial footage is often what prompts the enquiry. For more detail on what drone footage adds, see our guide to drone video for commercial property.
Agent-to-camera is an optional format where the letting agent presents the property directly to the viewer. It adds credibility and works well for properties where context, pricing, or recent refurbishment needs explaining. It is filmed on the same shoot day as the walkthrough.
What happens on shoot day
For a commercial unit up to 5,000 sq ft, a standard video shoot takes 2-3 hours on location. Larger multi-floor offices or industrial units take longer. If drone footage is included, add around 30-60 minutes, depending on airspace and weather. An agent-to-camera segment adds another 30 minutes.
The brief is agreed in advance: which areas to film, which angles to prioritise, which features to include. On the day, the filming follows that brief without needing to stop and discuss composition. The property should be cleared of personal items and cleaned before the crew arrives. For a full preparation checklist, the same principles that apply to our commercial property videography service apply here.
What you receive
Edited footage is delivered within 3-5 working days of the shoot. The standard delivery is a 4K master file for portals and brochures, a 1080p web-optimised version for embedding, and social cuts in the formats you have requested. Files are sent via a download link, sized and named for immediate upload.
A property marketing video does not need to be updated unless the property is refurbished or substantially changed. The footage works on any platform for the duration of the listing.
Which properties benefit most from video
Video adds the most value to properties where the space itself is the pitch: larger floor plates where stills cannot convey the volume, properties with distinctive features like exposed brickwork, high ceilings or roof terraces, and commercial units where location or access is a meaningful part of the offer.
For very small commercial units, a set of photography and a Matterport virtual tour will often cover the brief at a lower cost. For properties over 2,000 sq ft, or any commercial listing marketed to national tenants or investors, video is worth adding.